STREET LEVEL

The streets of Soho are lined with myriad art galleries and boutiques. Our concept store draws on elements of both by exhibiting garments in a “museum,” transforming the shopping experience into an interactive museum. The display of each collection is carefully curated to extend beyond the visual realm, inviting our guests to touch and play – leaving them feeling amazed and amused at what can happen when the last home of Andy Warhol becomes the new home of Jon Koon’s creative vision.